FAQ
Questions we get a lot
If your question isn't here, email info@jamzone.co.ke and we'll answer within one business day.
What does Zilisha do?
Zilisha places real products inside real content — in frame, in context — rather than as a banner, overlay or pre-roll ad. Brands get exposure without interrupting the viewing experience.
How is in-content advertising different to traditional advertising?
Viewers actively skip or block traditional ad formats. In-content placements sit inside the video itself, so there's nothing to skip — the product appears naturally, in context, as part of the content people already chose to watch.
What's Zilisha's growth strategy?
We're focused on building placement volume with creators and brands here in Nairobi first — proving the format works locally — before expanding to other markets in East Africa.
Do you offer programmatic buying?
Not yet — today, campaigns are matched and scoped directly with our team. Moving placements into a self-serve, programmatic model is on our roadmap as volume grows.
Can you really insert products into a creator's content? Doesn't that need permission?
Yes — every placement is done with the creator's agreement as part of the campaign, and you approve the exact shot and context before it goes live. Nothing is inserted into content without both sides signing off.
What sets Zilisha's platform apart?
We work directly with creators across Instagram, TikTok and YouTube from a single dashboard, so brands get contextual, non-intrusive placements without managing each platform separately.
Who are Zilisha's competitors?
In-content placement is still new in this market — most brands are choosing between traditional influencer posts, banner ads, and Zilisha. We compete on how natural and non-intrusive the placement feels to the viewer.
Which platforms do you cover?
Instagram, TikTok and YouTube today, managed from one dashboard.
Do I approve the placement?
Yes. You approve the product shot and the context before anything publishes.
What does it cost?
Pricing depends on the creators matched and campaign size. Request a demo and we'll scope it with you.
What do I get reported?
Views, watch-through rate and clicks through to your store or link.