Company

Technology and intellectual property

Zilisha's in-content placement technology is being developed in-house. This page will list granted and pending filings as they are published.

Figure 1A pipeline of three stages: placement detection, creator–audience matching, and attribution, each feeding into the next.100200300PlacementdetectionCreator–audiencematchingAttribution
FIG. 1 — exposure-to-outcome pipeline

Placement detection

Identifying suitable surfaces and scenes for native product placement.

Creator–audience matching

Matching products to audiences based on buyer similarity rather than reach alone.

Attribution

Linking in-content exposure to downstream clicks and conversions.

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